BlogmyQuery – BMQ

If you are looking to develop cross-platform mobile applications, Flutter is surely the software for you. Flutter has become one of the most popular UI software development kits, which are now used by several companies, from Alibaba to eBay. Like Kotlin, the framework does a better job than others by removing their disadvantages, making it popular globally. 

What Makes Flutter Better?

Flutter has become quite helpful to the developers. It allows them to develop mobile applications using a single code, making it great for cross-platform app development. You can create both “Android” and “iOS” applications using a single code from Flutter. 

Moreover, reusable UI elements and tools like SDK and UI library of widgets will help you customize your mobile application similar to that of native machine code. Apart from this, Flutter’s applications are quite reliable and secure. You will experience better performance, animation, and better UI Flutter app development. Some other benefits of Flutter include –

• Widget tree
• Hot reload 
• Pixel rendering 
• 2D- rendering engine 
• API for desktop

So with these many benefits, a question that always comes up is, “is flutter ready for enterprise app development”? This question has been asked several times for good reasons. The market is shifting towards a robust app development process. However, the biggest obstacle that developers are facing is the division of the “Android” and “iOS” applications. This division between iOS and Android is to remain and only cross-platform app development will solve it.

As both of these operating systems have many users with them, the enterprises should be mindful of targeting their audience with their applications, which is where Flutter as a cross-platform app framework can be helpful.

Why Do You Need An Enterprise Application For Your Business?

Many people think that enterprise applications are only for large and leading firms, well it is not true as irrespective of your business size, enterprise applications are great for your business. The application is designed to streamline the work in your industry. With the help of these applications, admins can control the flow of information and ensure there is large-scale automation throughout the organization. 

However, to make these applications functional, enterprise application must have some essential features, which are –

• Seamless UI 
• High-security 
• High-performance

These are some features that are fulfilled by Flutter for enterprise, making it a great choice for enterprise app development. However, there are other aspects that we should discuss to see if Flutter is ready for enterprise application development. 

What Makes Flutter Enterprise Ready?

Some features Flutter offers make it good for enterprise application development. Here are 6 essential requirements which we have selected to show that app development over Flutter is a good idea. These are – 

• Development environment
• App security
• Layered architecture
• Hardware features
• User interface
• Miscellaneous requirements

1. Development environment

Developers can choose any IDEs for their enterprise app development to debug, deploy, profile, and build the application. So, what makes the development environment of Flutter so good? The reasons are given below – 

• Scalability: Flutter applications can scale. Work can be split into smaller units between teams using Flutter Dart packages, making it easier to scale up.
• Testability: Every flutter widget can be easily tested, providing maximum test coverage.
• Continuous delivery and integration: Flutter deploy applications to the app stores and make the application available with CI/CD pipeline.

It should be noted that implementing Flutter applications requires good knowledge of cross-platform application development. 

2. App security

Application security is one domain that is of great importance for your enterprise application. With proper application security, your application becomes reliable to the users. It is assumed that the Flutter application has the native security aspects same as those of iOS and Android applications built on iOS and Android sandbox environments. Flutter’s Simple Auth caters to other essential requirements like authentications.

Moreover, SSL certification is also mandatory for your application, decreasing application vulnerability. These security features also make Flutter a reliable tool for the developers and make the end-users quite comfortable in using applications made with the help of this framework.

3. Layered architecture

Suppose you want your enterprise application to have seamless functionality and better productivity for all your team members. In that case, you must have layered architecture in your enterprise application. These layers are separate but have interconnected presentation and data access. When the layers of the application are interposed, developers must offer –

• Enhanced access to design patterns 
• Simultaneous work on the codebase
• Understanding of different application features

With its library plugins, SQLite database, and secure networking, Flutter works like magic in this domain. Let us see how flutters shine out in this area –

• RxDart: RxDart seamlessly integrated Flutter app development services and state management frameworks to fulfill your asynchronous programming requirements. 
• State Management: This is like a core to Flutter’s application architecture and is easier yet efficient to build on.
• Background processing: It maintains the UI responsiveness of your application while performing computational intensive work. 
• Deep linking: This provides enhanced navigation to launch specific areas and features of your application by getting redirected from a push notification or website. 
• JSON serialization or Deserialization: This is a must-have for your enterprise application and RESTful client. 
• Dependency injection: Dependency Injection helps you make your code units independent, reusable, and easier to test.
• Local storage: Small amount of valuable data is stored in local storage and allows your application to work even when the application is working in the background or has stopped working.
• Push Notifications: Enterprise application requires to notify users about certain information. Therefore, push notifications are a must which Flutter provides.
• SQLite: Use it for working with a large amount of structured data.

4. Hardware features

Hardware is one of the most important aspects that will affect your application’s work. So when you develop your enterprise application, you need to use the hardware’s full potential and have their support. Some hardware and software support your application needs are –

• Biometric authentication 
• GPS 
• Camera 
• Accelerometer 
• Microphone 

5. User interface

The user interface is one of the most important aspects of the user experience. Enterprise applications strive to deliver an exciting user interface to the end-users. Flutter comes up with extremely accurate renditions to meet this requirement. 

• Animations: Animations can be scaled up to any complexity. Using certain tools, your enterprise application can have a great interface.
• Page transitions: With animations, the transition between the pages can become seamless and perfect.
• Infinite scrolling list view: This comes in handy when you have to display a large amount of data without using too much device space. 
• Caching and Loading library: If you want your application to handle many images, then Caching library is what you need. Flutter provides its developers with the ability to manage these images through its caching and loading libraries.

6. Miscellaneous requirements

Other than those mentioned above, there are multiple requirements to develop an enterprise mobile application. These are –

• Error Reporting: With the Sentry Library of Flutter, developers can experience error reporting.
• Analytics: Use Firebase or Adobe analytics libraries to meet this requirement.
• Push and play: Your application can also have a music and audio function, which can be provided in the Flutter applications.
• Payment gateways: Your application must have integration of payment gateways that will help the user accept and send payments.
• QR code generation: QR code scanning has become quite important for advanced levels of security and other functions.

Conclusion 

Flutter has already gained much popularity and is used at several places for application development. Moreover, it has become a great option for businesses with many libraries. The growing usage of flutter libraries ensures that Flutter is now ready for enterprise application development. We are sure that Flutter for enterprise can now establish itself as a viable option for enterprise application development in the coming years. So, get your enterprise a cross-platform application to meet users’ requirement with the help of Flutter.

The post Is Flutter Ready For Enterprise Mobile Apps? appeared first on noupe.

Brand and brand positioning has always been elusive to the average business owner. Brand positioning is a very delicate idea with far-reaching consequences for businesses. And as an entrepreneur, you must understand that the results of your actions can either build and reinforce your brand’s image or shatter it. 

Your brand is the personality your business communicates through its name, logo, tone, and several other elements. This personality sets the stage for your brand’s relationship with its customers and its relationship with other brands. 

But then, since your business’s brand doesn’t exist as a physical construct—like a building—but only exists in the minds of your audience, there’s a great need for your brand to be positioned properly. 

A consistent brand is more important to customers than anything else since it helps them understand your business’ identity and personality.  

And to guide you on how to position your brand effectively, we’ll be taking a simple look at:

The Impact of Branding and Brand Positioning on Businesses

Branding is the act of creating a system that allows your consumers to recognize your products and services easily. Brand positioning, on the other hand, is the value buyers place on your firm that separates it from competitors.

Consider the following data:

• According to Fundera’s research, 89% of people trust and remain loyal to businesses that reflect their beliefs, and 61% are more likely to purchase from companies that create unique content.
• According to Demand Metric, consistent brands are 3.5 times more renowned than inconsistent ones.
• Consumer Thermometer shows that 68% of men and 64% of women have an emotional attachment to their favorite brand.
• According to Gensler’s survey, 94% of consumers are more likely to recommend firms they like to their friends.

The Successful Brand Positioning of Apple

Apple, one of the largest businesses globally, has a long-term vision that allowed it to stand tall as a dominant player in the market. Apple’s success has been built on its solid brand position. And they did so by meticulously developing their:

• Core ideas: Pursuing technological innovation, next-gen design, and creativity.
• Brand strategy: Creating a valuable experience for customers that appeals to and integrates them into the Apple ecosystem.
• Position: Developing a strong track record as a luxury brand.
• Emotional marketing: Boosting consumer loyalty and trust.
• Customer segmentation:  Interacting with customers based on certain criteria like age, gender, income, and location.

Now that you know what brand positioning is and how it can make or break your company’s success, it’s vital to understand that properly positioning your firm will not be easy. 

So, to assist you, we evaluated various brand positioning techniques to discover how customers react to companies that take traditional positions against those that take a modern position.

So What was the Goal of This Research?

This research aimed to determine which brands audiences are fascinated by and how this varies by demographics.

The information we gathered will assist business owners who are starting or rebranding their small, midsize, or large firms in making fast, well-informed changes that will benefit them when position or finding the best business name ideas.

So, to help us fulfill the survey’s objectives, we asked Americans if they would prefer to work with a known and reputable company or a fresh and innovative one. 

Why Did We Feel Compelled to Ask?

It’s crucial to remember that establishing a tone is among the most vital and far-reaching branding decisions you’ll make when starting or rebranding your company.

Founders, marketing teams, and management executives need the correct tone since it allows them to establish their brand image and how others perceive them.

Consider how the world might be different now if: 

• Instead of Amazon, Jeff Bezos had chosen Cadabra.
• Steve Wozniak and Steve Jobs had named their firm Executex rather than Apple.
• Phil Knight hadn’t changed Blue Ribbon Sports to Nike.
• Larry and Sergey chose Backrub as the brand name of their company. 

Your company’s entire identity, as well as client expectations, are influenced by your brand tone. When dealing with branding, your tone is vital, and you can’t afford to disregard it when building your company.

And the purpose of our study was to see which clients would prefer modern businesses over traditional ones. We picked this path because deciding whether to position one’s brand as a fresh or vintage one is perhaps the most important decision an entrepreneur must make.

What the Research Revealed About Positioning

Even though the study’s findings were not earth-shattering, the responses we received were pretty interesting. Here’s a quick breakdown of what we discovered from the 301 people that took part: 

• Customers in their 20s and 30s were drawn to new enterprises, with more than half of those polled preferring new and developing businesses to well-known and respected ones.

• Young brands are preferred by 35 to 45-year-olds over established brands. But, this age group was evenly split between the two options.

• Audiences aged 45–54 and 55–65 were more interested in traditional and established brands.

• Traditional and respected businesses appeal to all those between the ages of 55 to 65.

• The data we received showed that men had no inclination either for modern or traditional companies. 

• Contrary to men, women prefer traditional and trusted brands to be modern and innovative ones.

• 153 of the 301 participants favored well-known and dependable businesses, while 148 selected fresh and innovative businesses. According to the survey, any company can take any stance they choose as long as it is in accordance with their intended audience.

What All of This Means

According to the findings, millennials prefer new, modern, inventive, and disruptive companies, whereas Boomers and Gen Xers prefer traditional brands.

If you want to appeal to a younger demographic, make sure your company has a distinct, current, and unique brand identity. If you’re reaching an older customer base then make sure your company has a strong traditional identity.

The post What Every Entrepreneur Must Know About Brand Positioning appeared first on noupe.

Training and development are critical in all businesses, regardless of size. Trained staff result in improved performance, which results in increased profit.

Since training is critical for all businesses, it is essential to have software that automates this process. That is why all companies must establish an automated company training management system for their employees.

What is LMS?

Learning Management System, or LMS, is a type of software application used to aid learning by various businesses, organizations, and institutions. A learning management system enables teachers and trainers to monitor, identify, and assess an organization’s learning objectives. It allows tracking of student development and data presentation to the supervisory committee. 

Top LMS software solutions have become an integral part of developing eLearning content, particularly if the company has many trainers but few or no coaches. Thus, it is necessary to use LMS to simplify business tasks and improve the learning process.

There are various types of learning management systems for multiple settings, including onboarding new employees, classroom instruction, and even the corporate sector. By using an LMS, you can quickly launch leadership webinars for managers and skills training, such as ways to improve webinar content for your employees.

If you’re unsure whether your company needs an LMS or not, this article will explain the pros and advantages of these systems and how they might complement your aging learning systems.

Advantages of LMS for Corporate Training

A learning management system HR is a learning platform that enables businesses to store and monitor online training content to improve the efficiency of learning experiences for both managers and employees. All data, such as exam scores or training time spent, is easily accessible to assist and motivate learners enrolled in their company’s training program.

Not only do top LMS software solutions enable learners to organize and access potentially massive amounts of knowledge in a centralized location, but they also assist managers in confidently supervising and monitoring their teams. It’s a critical tool for when you’re ready to go on an enriching learning and skill development path with your staff.

According to ShareKnowledge, 83% of businesses now use an LMS. By 2023, the worldwide LMS market is projected to be worth $23.21 billion.

Here are some important points why you need to introduce LMS to your corporate training.

1. Accessible and adaptable to everyone

Top LMS software solutions are remarkably adaptable in that they enable users to access information from any location and at any time via mobile or desktop. This is highly beneficial for firms that seek to give constant, high-quality material to all employees, including those working remotely.

Improvements in the eLearning business are accelerating, owing to millions of tech-savvy persons’ growing demand for more convenient online learning software. Companies and institutions are beginning to recognize the importance of eLearning and the advantages that an LMS can provide when used for corporate training.

Employees want flexibility in today’s workplace, which is precisely what LMS provides. LMS encourages blended learning, which combines in-person, online, and mobile training. Due to this unique mix, a staff can miss a scheduled training session and still not fall behind, as they will have access to the training materials wherever and whenever they choose.

This strategy ensures that all employees have an equal opportunity to benefit from available training while managing their time while working remotely. 

According to the LinkedIn Learning survey, 58% of those surveyed like to train and study at their own pace. This is more convenient for all parties involved, but it also enhances the likelihood that staff will enjoy and benefit from training.

2. Streamlined approach to training

Even if your organization is too tiny to have a distinct learning and development team, top LMS software solutions can help you integrate your training courses, saving you time and money throughout the organization.

There is no conventional method for organizing or distributing training courses without an LMS. Rather than that, many businesses build a fragmented structure in which each department develops its courses. There is no way to ensure that everyone obtains the same information or standardized processes across departments.

Since each department operates differently, the corporation may invest in various training materials, which can instantly add up. Additionally, the learning experience may be fragmented or disjointed due to the piecemeal approach.

By consolidating your training materials under a single online course platform, you can improve cost-effectiveness, streamline the learner experience, and eliminate redundant training activities. When employees require a particular form of training, they will know precisely where to look.

Remember that integrating your learning programs does not require you to confine all of your training efforts to the learning and development team. Specific learning management platforms enable you to execute decentralized training courses while maintaining internal reliability with your training tools and policies.

3. Reliable and scalable content delivery

Due to the centralization of all training materials, development goals, resources, and assessment results on a single platform, disseminating study content becomes simple. This is important as the rate of new skills required in the workplace continues to accelerate throughout the years to keep up with the growing demands. Companies need to be as innovative and proactive as they can to keep up and empower their employees. Hence, scalability is crucial for any organization’s long-term growth and success.

All users receive notifications of content modifications and additions, and the number of users can be readily increased to meet the program’s requirements. Individuals from different regions can access course materials on a well-implemented LMS without compromising the quality or uniformity of training.

Some of the things you would need to look for in terms of scalability are:

• Number of users
• Amount of data
• Administrative access
• Integrations
• Automation

4. Constantly enhance the value of your training

Investing in the best LMS systems for corporate training provides you with a learning solution that can boost and adapt along with your business. By utilizing a range of available technologies, you may track the effectiveness of your training program in real-time, allowing for critical improvement.

Top LMS software solutions enable you to collect feedback from your employees following each session and course. These assessments assist you in determining the overall success of your instruction and compiling helpful notes on areas for improvement. By establishing training approaches in this manner, you may boost employee engagement and retention.

5. Increased employee retention and satisfaction

LMS is part of a must-have management systems list that can assist you in developing more sophisticated training and development opportunities that attract and keep top people in your business.

Employees are progressively willing to abandon their employer in search of better opportunities. At least one in four people quit their job this year, according to data from the Work Institute Retention Report 2021. 

While such statistics are frightening, there is a straightforward solution for businesses to minimize employee turnover: by providing adequate opportunities for learning and growth. The primary reason individuals reported shifting employment was to pursue additional career chances. Effective learning and development programs have been linked to increased staff retention.

Top LMS software solutions can assist you in developing these more complex learning programs for staff. You can build learning paths for employees to improve their skills and enhance their careers.

6. Monitor and assess employee growth

Measuring employee progress through corporate training might be challenging in a company with hundreds of employees. This task is simplified with top LMS software solutions. The platform monitors and assesses each trainee’s progress to determine whether they meet course objectives. At the same time, the system identifies the strengths and weaknesses of the class. The top LMS software solutions then compile this data into actual, downloadable reports made available to enterprise management.

7. Optimize new hire orientation

Onboarding new employees can be costly, time-consuming and complicated. No proper planning renders orientation ineffective and demotivates new hires in adjusting to their new jobs. But there are ways for you to make this process smooth with LMS.

How does that work?

First off, it helps you build corporate culture by providing all information about your policies, goals, rules, and details. This minimizes orientation meetings. You can also provide prior knowledge for the new hire so they can equip themselves with knowledge beforehand, even before their first day. 

LMS also makes targeted learning easier. You can assign different courses for different employees with different roles and seniority. 

Level up your Corporate Training through an Effective LMS

While learning management systems are available at various price points, you’ll want to select one that includes the capabilities necessary to accomplish your learning and development objectives. While top LMS software solutions may involve an initial investment in time and money, these systems can ultimately save you thousands, if not millions, of dollars by assisting you in growing and strengthening your learning and development programs.

Developing comprehensive online training programs will become critical to creating a dynamic and flexible business as we move toward a more collaborative, connected future of work. This is practically hard to accomplish without the appropriate top LMS software solutions.

The post 7 Reasons for Introducing LMS Software to Corporate Training appeared first on noupe.

Big Data Analytics, Cloud Computing, and IoT (Internet of Things) are different technology domains with overlapping uses. 

Each of these three technologies has its benefits. However, combining all three can generate a golden opportunity for businesses to achieve the desired advantages. 

This magical combination has the potential to create technological magic that ultimately leads to innovation if architected, implemented, operated, and designed accordingly. After all, we are living in a world of web development trends.

Big Data Analytics, Cloud Computing, and IoT 

This article will explain the relationship between Big Data Analytics, Cloud Computing, and IoT. It will help your business climb the stairs of success.

The IoT and Big Data Relationship

IoT can be understood as the main input and primary source of data for many Big Data and Analytics solutions. Big Data comprises so many kinds of data sets. But, IoT data is vital to create new insights, new opportunities for business, and innovations. 

For Big Data, IoT is an enriching factor that will help your business grow with enormous success.

Cloud Computing and Big Data Relationship

On the other hand, Cloud Computing provides empowering capabilities for the IoT-generated Big Data being a hosting platform. It also offers advanced-level data analytics in a reliable, economic, agile, and scalable manner. Thus, it is an empowering medium and must be adopted by companies looking to expand their business and take it to another level. 

The Big Data

Big Data can get unprecedented outcomes for improving the existing business and creating and growing the new ones with the influential contributions from Cloud and IoT. 

It is because solutions for Big Data Analytics generated from IoT can be costly without the help of Cloud Computing and complicated too. 

Thus, the combination of all three technologies makes up for a magical technological guide for existing and new business.

It is due to the requirements of upfront infrastructure for storage, analytics, and process. The enormous volume of Big Data based on IoT makes it a little complex. 

The other essential characteristics like different data sources, velocity, and veracity all combine to make it a complex situation.

Manyika et al. in 2011 predicted that Big Data has the potential to improve 60% of existing businesses and, at the same time, will foster numerous new businesses in the years to come. 

In short, Big Data truly ushers in beautiful opportunities in the arena of the digital world on how we think, work, and live. 

For example, let it be personalized medicine, customized recommendations for all types of products, or maybe travel options. 

In the past few years, we have witnessed a remarkable transformation from the idea to reality with the help of several technological innovations like Uber and Ola, to name a few.

The Relationship Between Big Data, Cloud Computing, and IoT

Cloud computing aids in the storage and analysis of massive amounts of information each second. It assists enterprises in making the most out of their Web of Things technology. 

Cloud computing additionally enables data transfer as well as storage using the Internet via direct connectivity. 

It permits the uninterrupted transmission of information between apps as well as devices within the cloud.

Because of the massive volumes of data created by IoT, many cloud providers give the choice of transferring the data through the Internet. 

This makes it easier to navigate through information. Big Data, Cloud Computing, plus IoT have a synergistic dependency that gives your company accessibility to fresh usable insights, productivity statistics, and analytics. 

The key advantage of cloud technology plus big data, as well as IoT for businesses, would be that this provides scalable and fairly dependable solutions.

The combination of IoT, information analysis, plus cloud computing must have steadily evolved into a technological center that facilitates a wide range of software packages and assists you within your web design trends. 

This includes improved customer service, improved supply chain control, and more accurate forecasting of business development. 

These would be the three biggest important technical developments influencing large corporations throughout the world.

The major concentration of IoT creation firms is on programmers who create software apps and systems that allow businesses to manage their produced information and IoT equipment. Big Data analytical tools collect unstructured data such as traffic movements, IoT device statistics, and home effectiveness and organize it into appropriate data groups that tell organizations about optimizing their operations and procedures.

The Web of Things gadgets creates a considerable quantity of digital information that can be used to create user insights, plus Cloud platforms, as well as Big Data analysis tools, can quickly access those data to offer practical, trustworthy, and relevant customer insight. 

When data must be retrieved for study, that makes absolutely no sense for those enterprises to abandon the IoT, which is a great source of data.

For enterprises that collect and analyze data, the Internet of Things serves as one-of-a-kind and a great source of this vital information. 

Cloud computing additionally makes it easier to store data from several sensors inside the IoT. This also employs the necessary rules and analytical algorithms to give the desired results. 

Simply defined, both IoT original data plus big data represent data analytics systems, as well as cloud computing, which would be where storage, scalability, and accessibility speed are located.

Combining all of these solutions will significantly aid in the transformation of corporate IT and apps. 

Advancements within those technologies will address the difficulties while also promoting larger Web of Things deployments. 

Their merger does have the potential to provide new and exciting opportunities inside a sector where faster processing and increased productivity affect sales as well as business success.

Even whether you are one of the best mobile app development company like Arka Softwares or perhaps a software programmer, this is the era of game-changing technologies such as Big Data, the Internet – of – things, plus Cloud Computing. 

As a result, it is still the latest craze. Today’s innovations are becoming increasingly integrated than ever prior in this aspect. 

Big Data seems to be the technique of collecting and analyzing increasing amounts of electronic data in order to acquire important answers from the expanding number of monitors and linked devices that exchange a wide variety of data.

It eventually leads to an increase in digital information. The incredible quantity of IoT equipment combined with the information points acquired within near-real-time assist IoT in becoming another of the greatest significant factors to the adoption of this big data. 

Approximately 7 billion connected gadgets and sensors comprising the Internet of Things, for instance, add efficiently to the obtained data volume.

Conclusion

It does not take much actual infrastructure to maintain Big Data, Cloud, plus IoT operating. As a result, they are highly advised for all enterprises. It implies lower expenditures, and you may concentrate on increasing your analytics skills without having to worry about extra maintenance as well as support fees.

The post A Complete Overview of IoT, Big Data, Cloud Computing appeared first on noupe.

It’s nearly 2022, and with the passing of time it seems that Covid-19 may be here to stay. But there are also reports that business operations have started coming back to pre-Covid levels in terms of physical supply chains. And with that, there are also going to be shifts in the digital entertainment industry. However, there are also going to be a few things that came as a result of Covid-19 that are possibly sticking around for the foreseeable future. 

One of those things has to do with the way businesses and individuals convey information to their respective audiences in an ever-changing and evolving digital environment. We’re talking about video content. Especially animated video content, which has helped literally millions of people either understand or explain concepts and tell very interesting stories during and before Covid-19. 

But another reason that video content is being used in the 21^st century is to promote products, both online and offline through physical video displays. From brands like Red bull to startups that you’ve never heard of, all of them rely on video content to a certain extent. And the reason for this reliance is that video content is much more effective and less time-consuming as compared to text or image content.

Promoting products calls for a large war chest with ample devices and items to help you gain more customers with maximum efficiency. One of the best weapons in your marketing war chest is going to be Animated video content, as it is both engaging and time-efficient in getting people to either watch or listen. But video content hasn’t just come around during the Covid outbreak. It’s been here since the dawn of media in forms such as television broadcasts and TV Ads. Of course, there are always different innovations that cause the video animation company and the video production industry to evolve at unprecedented speeds. And today, we’re going to talk about the latest trends in video animation practices during 2022. 

Most Prominent Video Animation Trends in 2022

Currently, there are a number of different trends that can be identified as both effective and popular methods of creating a great video animation. This includes the combination of two different trends and the creation of new innovative methods of illustrating characters and storylines. Below are just a few different trends that we have found after scouring both the internet and the minds of veteran animators who have excelled in their fields. 

1. Mixed 2D & 3D Video Animations

Creating a combined animation that uses 2D and 3D figures has recently become a trend in both the large-scale advertisement industry as well as the small-scale digital marketing industry. This has created an opportunity for amateur and experienced video animators to showcase their talents by creating never-before-seen transitions in their video content. 

This has also allowed digital marketing agencies and clients alike to enter a much more competitive hiring market in search of the best animators. This is because not all video animators can make smooth or sensible transitions that are both original and yet classically entertaining. 

Because of this, the race is now on to see who can hire a great video animator that can help get a certain brand to the top of the food chain. Nearly everyone from Coca-Cola to Nike, to the brick and mortar store at the end of your neighborhood, are all partaking in hiring video animators, either as freelancers or as complete digital marketing agencies who can cater to the diverse needs of multiple clients. 

2. Thin Line Animations

Creating fine art requires a fair bit of skill, and that can be in any way, shape, or form that conforms to the artistic vision which is ultimately decided in the presence of marketing teams and veteran artists. One very highly recommended method of creating high quality and low budget movies, which can be based on both line-art imagery and stick-figure characters. By creating thin-line animations, an artist can capture the raw essence of any story while letting human imagination take over the colors and similar aspects of a great video.

Unlike regular animations, thin line art is very distinct. It can even be used to create animated icons for your next website, or it can be added to create simplistic illustrations in animated explainer videos that are used to educate audiences about complicated topics. In such videos, there aren’t just simple designs but also complicated diagrams involved when the explainer video’s topic calls for it. Thin line animations are currently growing to become one of the most popular design trends in the video animation world for the versatile applications this art form has on the digital entertainment and animated video industry. 

3. Themed color selection

Another popular trend in video animation is the use of a themed color selection which allows artists to play around with their art, with only one exception; they can use only a few specific colors. Usually limited to three colors, themed color selection helps create animated videos for ads and explainer videos that are meant for creating light-hearted videos with non-human characters who could be anything from animals to abstract shapes speaking as characters. 

Themed color selection can also be combined with another great trend known as liquid motion animations. These animations allow fluid transitions above everything else, and when combined with a specific color pallet, it can be used to create awe-inspiring and memorable animations that can at the very least keep the message of the brand in a viewer’s mind for longer than a run-of-the-mill ad created with live cameras and people. 

4. Liquid Motion and Morphing Animation

As mentioned before, there is one trend that outranks all others when it comes to creating captivating transitions in an Animated Video. Liquid Motion, or Morphing Animation is made by taking ordinary objects and manipulating the outlines of their shapes and turning them into an almost liquid animation that used fluid-like motions from point A to point B in such a way that it can possibly even engulf the entire screen of the video. 

Liquid motion or morphing allows brands to take control of the narrative despite whatever topic they are covering, and on top of that, it is a great low-budget method of improving your online presence as there is always at least one person on YouTube or Instagram that will respond positively after being captivated by the best liquid motion or morphing videos because of the smooth movements of your animations and the way they can cut through a lot of yellow tape that comes as part of marketing a product with live video content. 

5. Vector Animation

Although vector animation can be extensively useful in Web Design which requires the window or webpage to be displayed according to mathematical ratios and formulae rather than a simple layout. Hence, creating vector animations for web design may be a great way to make responsive websites with website turbix that alter themselves automatically regardless of the size of the window or display. Compared to Vector Animation, Liquid animation can sometimes come off as uninteresting, and that is exactly the reason why vector animations are better than liquid animation or morphing when it comes to overall performance. 

However, there is a silver lining to using liquid morphing; the price. For the creation of vector animations, a skilled animator or programmer is required who can complete some highly complicated calculations which control the ratios in which the vector animation is sized or how they respond to a change in size or orientation. 

Conclusion

The global video animation market has experienced unprecedented growth due to the limitations placed on Live video content due to Covid-19 restrictions. And although the live video market has contracted, the subsequent result has been growth and innovation in the animated videos market. Currently, experts believe that the video animation market will experience more growth at an annual rate of up to 11.5% between the years 2021 and 2026. Currently, this market holds a value of USD 25.46 Billion which is estimated to reach USD 48.03 Billion by the year 2028. 

However, there are both internal and external factors that could affect the growth rate of this industry. One such factor is the amount of work being done in the Live Video Content industry. As it is an alternative to video animation, it can be safe to say that a large innovative leap forward in Live Videos could result in a slight contraction in the Video Animation Industry. 

Although it may be difficult to predict with 100% accuracy whether the video animation industry will grow or contract, it can be safe to say that eventually there shall be a time when virtual reality may play a significant role in the integration of video animation into the Live Video Content market. And with that integration, there are bound to be even better innovations in both industries that may bring the world closer to web 3.0. 

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