BlogmyQuery – BMQ

What does content strategy mastery look like? As in any field, it comes down to having master skills and knowing when to apply them. While there are different styles of content strategy (from an editorial and messaging focus to a technical and structural focus), the master content strategist must work with content from all angles: messaging architecture and messaging platforms; content missions and content management. Above all, she must advocate for multiple constituents, including end users, business users, stakeholders, and the content vision itself. Rachel Lovinger shares the skills that go into achieving CS mastery.

Co-founder of Mule Design and raconteur Mike Monteiro wants to help you do your job better. From contracts to selling design, from working with clients to working with each other, his new book from A Book Apart, released today, is packed with knowledge you can’t afford not to know. A List Apart is pleased to present an exclusive excerpt from Chapter 2 of Design Is a Job.

There are hundreds of devices out there right now that can access the full web, as Steve Jobs once put it. They come with different capabilities and constraints, things like input style or screen size, resolution, and form. With all these devices set to overtake traditional desktop computers for web traffic next year, we need tools to help us build responsively. Jonathan Smiley shows how to dive into responsive design using Foundation, a light front-end framework that helps you rapidly build prototypes and production sites.

How do you involve your client in a successful design process? Many of our processes date back to print design and advertising. It’s time we evolved our deliverables to make clients a more active participant in the process. The style tile is a design deliverable that references website interface elements through font, color, and style collections delivered alongside a site map, wireframes, and other user experience artifacts. Learn how style tiles can align client and designer expectations, expedite project timelines, involve stakeholders in the brainstorming process, and serve an essential role in responsive design.

Pimpin’ ain’t easy; neither is self-critique. If you are passionate about what you create, it is impossible to completely disassociate yourself from your work in order to objectively evaluate and then improve it. But the ability to achieve “artistic distanceâ€�—that is, to attain a place that allows you to contemplate your design on its own merits—will enable you to improve your own work immeasurably and, ultimately, to cast off the immature shackles of ego. Learn to let your work shine by letting go of it. Acquire the knack of achieving artistic distance.