Responsible responsive design demands responsive images—images whose dimensions and file size suit the viewport and bandwidth of the receiving device. As HTML provides no standard element to achieve this purpose, serving responsive images has meant using JavaScript trickery, and accepting that your solution will fail for some users. Then a few months ago, in response to an article here, a W3C Responsive Images Community Group formed—and proposed a simple-to-understand HTML picture element capable of serving responsive images. The group even delivered picture functionality to older browsers via two polyfills: namely, Scott Jehl’s Picturefill and Abban Dunne’s jQuery Picture. The WHATWG has responded by ignoring the community’s work on the picture element, and proposing a more complicated img set element. Which proposed standard is better, and for whom? Which will win? And what can you do to help avert an “us versus them� crisis that could hurt end-users and turn developers off to the standards process? ALA’s own Mat Marquis explains the ins and outs of responsive images and web standards at the turning point.