Sure they come in a rainbow of colors, but do you really think potential customers will be scanning your QR code off a hat? There are smarter ways to use QR codes for marketing.
According to research done earlier this year, more than half of Americans have smartphones. While using a QR code may have been cutting edge in 2011, this form of mobile marketing is finally starting to reach the masses in 2012. Most consumers are familiar with the funny-looking, black-and-white codes and already have an app to scan them on the go.
QR codes are a great way to promote your small business, but knowing where to place them to maximize your exposure is a problem for some. Here are a few great ideas: Â
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