Archive for September, 2022

How to Create a Request-a-Quote Website for your Business?

Not all eCommerce businesses are the same, and in order to avoid losing sales due to your pricing, it is crucial for you to provide a way for your buyers and website visitors to get in touch with you via the Request a Quote option. There are many instances where a set product price and an add-to-cart option are insufficient. Manufacturers, wholesale merchants, and high-ticket companies may have very flexible price practices and may need to allow the customer to request quotes. Instead of creating a typical e-commerce website with WordPress and WooCommerce, it can be used as a quote generation system; alternatively, both options can be used simultaneously if you are dealing with two separate types of customers (Retail and Wholesale).

Offering your customers the best rates will be made possible by established communications and quotation proposals. In this article, we’ll walk you through the steps of creating and launching a request for a quote website for your business. But before we get started, let’s take a quick look at how to set up an eCommerce store with WordPress and WooCommerce, what a request a quote button is, and the reasons why you might need one.

The Basics of Creating an eCommerce Website

WooCommerce is a plugin that may be installed on any WordPress-based website. Upon installation, it adds eCommerce functionality to your website. The prerequisites for creating an eCommerce website are getting a hosting service, installing WordPress, and then installing and activating the WooCommerce plugin, in that order. Let’s quickly go through each of these steps before we add the request a quote functionality to our store. 

You’ve come up with a fantastic plan for an eCommerce store and selected the perfect domain name but first, you have to rent a space for your store i.e choose a hosting partner. It’s like renting a portion of commercial internet real estate where you can later invite and host your customers. There are many hosting providers such as Bluehost, and GoDaddy that have plans with pre-installed WordPress, WooCommerce, themes, and security certificates. The best hosting company depends on your specific requirements but we would recommend one that is scalable, secure and provides data backup to ensure the growth and security of your business.

Suggested video: 8 Best Managed WordPress Hosting

You now have a blank canvas to begin developing your website. The next step is to install WordPress which is the foundation of your eCommerce business. One-click WordPress installation is frequently offered by hosting providers, so be sure to check for it. If not, you can download WordPress.org and install it manually. Even though this process is a bit tedious, you will find many helpful articles and videos to guide you through the detailed steps.

Now that your website is live, it’s time to add e-commerce capabilities by installing the WooCommerce plugin. The best part is that WooCommerce is completely free to get started. You can either get a pre-installed solution from your hosting provider or download the Woocommerce plugin from your WordPress dashboard by navigating to Plugins > Add New > Search plugins. A Setup Wizard will appear once you install and activate the plugin which will guide you through all of the steps to make your eCommerce store functional. You can watch this video for a detailed guide to setting up your WooCommerce store.

What Does “Request a Quote” Mean?

Now that we have an eCommerce store up and running, let’s cut to the chase. We as consumers are usually drawn to the word “Discount.” So much so that we can wait all year for a good deal. The request a quote functionality enables you to stay open with your prices rather than offering a fixed product price. Its main objective is for customers to find out more about the pricing for specific product quantities, which leads to bargaining for a great price that deems fit for both the business and the customer.

The ability to create a custom pricing proposal based on the requirements and purchase quantities of the customer is a useful feature for wholesale businesses and when you are selling customized products or services. Additionally, retail eCommerce companies can make use of this functionality by allowing customers to request quotes and avail quantity or purchase value-based discounts.

Advantages of using a Request a Quote Plugin

Online shopping involves no bargaining or price negotiations when compared to buying from a real brick-and-mortar store. You can turn this around by using a Request a Quote plugin. As a result, your customers are free to look into their options for negotiating a decent offer when purchasing from you which over time increases sales and customer satisfaction. There are quite a few advantages of using a Request a Quote plugin on your WooCommerce store:

  • If a website sells highly customized products or services, for instance, it could be challenging to price out all possible combinations. It may be similarly challenging to determine which choices can be combined by the customer. Great examples of this would be the website of a lawyer, wedding planner, graphic designer, etc.; there can be numerous variables and customizations to take into consideration before sending a quote.
  • A request a quote feature can be quite beneficial for B2B or wholesale eCommerce websites because pricing can depend on order numbers and other factors. You don’t want to drive away customers with a fixed price that cannot be negotiated by any means.
  • It might be simpler to sell high-ticket products by offering some form of consultation based on requirements and negotiations. Customers frequently want to know more details and ask questions about the product before making a big purchase.
  • Spending time and effort on back-and-forth messages and calls is probably the last thing your customers want to do. This difficulty is removed for both you and your customers when you have an easy-to-use online quote functionality. Additionally, this way the interactions between your company and its customers don’t seem like a persuasive sales pitch but rather like a professional negotiation.
  • A request a quote functionality also reduces cart abandonment and pricing leakage. Customers won’t immediately remove products from their shopping carts if the price is too high after they see that they may either buy the product straightaway or negotiate a better deal. Instead, they will wait until they see that your store offers both options, giving them more opportunities to negotiate a fair price. This also helps you to maintain a competitive edge without disclosing your prices.
  • You can retain access to the customers’ information for use in their marketing efforts even if you were unable to close transactions after negotiating the price. This makes it possible for you to retarget them hereafter.

How to Add a Request a Quote Functionality to your WooCommerce Store?

We will demonstrate adding a request a quote functionality using the ELEX WooCommerce Request a Quote plugin. With this plugin, you will be able to begin selling wholesale products to retail enterprises by allowing them to place orders as ‘quotes’ rather than adding products to the cart straightaway. Both the shop and individual product pages allow for the addition or deletion of any customized buttons, including the Add to Cart and Add to Quote buttons. This plugin allows you to apply the request a quote functionality globally, list specific products, and make them accessible for purchase as quotations, as well as exclude specific products. It converts your eCommerce website into a single interface where buyers and businesses may get quotes and/or add items to their carts, ensuring that you do not miss out on any sales opportunities. 

You can access the plugin’s settings by going to Dashboard > Plugins > Installed Plugins > ELEX WooCommerce Request a Quote Plugin> Settings after it has been installed and activated.

Under general settings, you can configure and customize the add to cart button and the API settings. This enables you to edit button colors, title, location, layout, action, etc.

Next, under the include/exclude products tab, you can include or exclude the request a quote functionality to specific products based on product name, categories, and tags. Here you can also specify if you want to include or exclude the functionality for specific user roles, disable the request a quote option for unregistered or guest users, and enable or disable the functionality based on your store’s stock quantities.

In the form settings tab, you can set a custom URL to which the customer will be redirected upon clicking the submit button, set a custom submit button success message, and customize your request a quote form by adding custom fields.

Next under the notifications tab, you can configure and trigger custom email notifications to the store admin and the customer based on the order status. You can also get up SMS notifications and google chat alerts to keep store agents informed at all times and not miss out on a single sale. 

Under template settings, you can customize the emails, notifications, and alerts that will be automatically triggered based on order statuses. The subject of the email, email body, chat, and SMS body, can all be customized based on your store’s needs.

If you wish to hide the ‘add to cart’ option for the shop page or individual product pages, you can do so under the Hide Add to Cart tab. You can configure this to only display the “Add to Cart” button for specific products depending on their category, name, and tags if you wish to deactivate the “Add to Cart” option for all of the products in your shop. If you want to add particular user roles for the accessibility of ‘Add to Cart’, select the user roles accordingly in this section.

Lastly, the plugin also gives you the option to add a mini cart to your eCommerce store. When you enable this option under the minicart icon tab, a quote cart icon will appear on the right side of the page, and when it is hovered over, the updated list of quotes that have been added to the cart will be displayed.

You can go through the product documentation for a detailed step-by-step guide on how to configure and set up the ELEX WooCommerce Request a Quote Plugin.

To Conclude

And with that, this article comes to an end. We hope it has given you a better understanding of how to create a Request a Quote website and the numerous benefits of doing so. If you have any questions regarding the functionality, please let us know in the comments section below.

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Holiday Email Campaigns: How to Rise Above the Chaos in the Inbox

The Holiday season is the most competitive time of the year. Every brand tries to get the maximum out of their email campaigns during these busy days. As the email volume increases, you have to invest extra time and effort to create impactful campaigns that convert. 

For better understanding, we have divided the topic into five distinct subheadings, namely content, design and development, deliverability, the X-factor, and things to avoid. 

Let’s discuss each one of them in further detail:

1. Content

As platforms like Instagram, TikTok, and YouTube are getting more popular, your subscribers expect video content and visually rich emails in their inboxes. The Holiday season is a good time to experiment with these rich media elements and see how they work for your business. 

It is a good idea to check the competitors and derive some inspiration from their strategy. Track the past purchases and browsing history of your subscribers to target them with relevant content. 

Add social proof in your marketing emails as well as automated emails. Highlight your best-sellers, top-rated products, product testimonials, and company-centric testimonials in your Holiday emails. It will build confidence and encourage the users to purchase from you, especially during the season of giving. 

Besides promoting your discount offers, let the customers know how your product makes lives easier for them. Inform them about free shipping, easy returns, and gift wrapping policy. 

2. Design and development

More than 50% of online sales take place through mobile devices. But, that does not imply that you overlook desktops. You must design your email campaigns in such a way that it renders well across all devices and email clients.    

Incorporate Holiday elements in your email campaigns. Use bright colors like red, blue, and white to match the festive vibes. Just make sure that you keep an eye on the file sizes. Avoid using images over 1 MB to maintain optimum loading time and engagement rate.  

If you have a large subscriber base accessing emails through Gmail and an ESP supporting AMP technology, send out interactive AMP emails that work as a mailable microsite. You can also send out GIFs to make your emails visually aesthetic. 

An important design aspect is accessibility. Use suitable color contrast so that the important elements stand out. When using visuals, keep away from too flashy animations or GIFs flashing between 2 to 55 Hz as it can aggravate photosensitive epilepsy. Also, create Dark Mode compatible emails as most of your subscribers are accessing emails in dark mode settings. 

3. Deliverability

Clean the subscriber list before sending out Holiday email campaigns to ensure a good deliverability rate during the peak season. Warm up your domain at least two months prior to the Holidays. If needed, consult a reliable deliverability partner who can guide you through the process. 

You can also consider investing in an exclusive subdomain for the Holiday season. As send volumes are expected to reach an astronomical figure during the Holidays, a new subdomain would keep you away from the radar of ESPs and ISPs. 

Change the segmentation criteria to warrant proper data hygiene. Refrain from increasing the sending frequency overnight and send emails to active subscribers only. Many brands employ blast email campaigns during the Holiday season. That can be detrimental to your email deliverability and the sender’s reputation. 

4. The X-factor

The holiday season is a good time to share your brand story and stand out from your competitors. Let your customers know how your products stand out from the pack. Target them with language and visuals that they can relate to. If needed, put the automated emails on hold or modify the trigger events. Your subscribers behave differently during the Holiday season. Recognize this aspect and adapt to your customer needs matching the Holiday season. 

5. Things to avoid

  • Don’t resend your Holiday emails to non-openers automatically. With Apple’s MPP, open rates might be tracked inaccurately and redundant communications are the last thing your subscribers want to receive. 
  • Don’t wait too long before planning the Holiday email strategy. Early fall is a good time to start conceptualizing your email campaigns. 
  • Don’t miss out on sharing important information like order processing and shipping deadlines in the Holiday emails. 
  • Don’t send text-heavy emails as people will be scanning through their emails instead of reading. 
  • Don’t carry on with automated emails that include a wall of text. Revamp your automation strategy to align with the Holiday mood. For example: Include special sign-up offers to welcome the subscribers during the Holiday season. The Holiday season is perfect to re-engage the users and inspire them to buy from you again. 

Conclusion

Email Uplers got in touch with 10 industry stalwarts to understand how to slay your Holiday email game. To get actionable tips from the experts, head to the insightful infographic.

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How Effective Are Language Learning Apps?

The use of mobile Internet and the number of mobile device users are increasing day by day. Such changes are entirely determined. Now everyone strives for convenience and mobility in all spheres of life. With the advent of communicators and tablets, there is no need to use laptops when it is not always convenient (on a business trip, or at a meeting).

However, mobile devices would not bring so much benefit without special programs – mobile applications. The importance of mobile applications in education is growing, and the main reason for this is the opportunities they provide. Language learning applications are quite popular today. They increase motivation to study, allow quick file exchange, improve student learning outcomes, etc. In this article, learn more about the effectiveness of modern mobile applications and create a language learning app by following simple tips. Try to allocate enough time to study useful information.

Language Learning Apps: Definition and Types

A mobile application is a software designed for use on smartphones, tablets, and other mobile devices. Many mobile applications are installed on the device itself or can be downloaded from online mobile application stores such as the App Store, Google Play, Windows Phone Store, etc., for free or for a fee. Mobile applications perform various functions, including optimization of the working environment, access to useful content, training, etc.

Applications that are used to learn a certain language are called language learning apps. They can be conditionally divided into several categories. The first category consists of electronic dictionaries useful for studying and learning new words. This category includes both sites and applications dedicated to this topic, as well as some Telegram bots or channels. They greatly simplify the search for the necessary words, because now there is no need to look for special dictionaries and terms in libraries. Sometimes they also have reference elements in their content to remind the user of some rules of pronunciation or grammar. In such applications, there is often an opportunity to check your vocabulary by testing.

The second category includes applications with a set of exercises for learning the language. They allow learning new words, the rules of their pronunciation, writing, and use, but are recommended for those users who already have a minimum level of knowledge. Such programs have many variable exercises for studying and consolidating knowledge of a language.

An example is Duolingo. This is an app for learning foreign languages. The course interface is friendly with an animated course mascot – an owl. Access to the course is possible by creating a student profile. The student is encouraged to choose their own daily learning pace, which can vary from 10 to 30 minutes. The user is informed about the violation of the regime by e-mail. Exercises can be discussed with other users on the forum. There is always an opportunity to scroll the Duolingo leaderboards down. The student can report to the administrator if a problem with the content is found.

The app is designed like a game. So, in each test, the user has 3 “lives”. Losing them, the user cannot go to the next level and the test must be repeated. For the correct execution of exercises, the student receives points that can be exchanged for additional “lives” in tests, or allow access to phrase modules. Thus, Duolingo is the best choice for those who want to improve sentence construction skills and prefers learning through play.

Advantages of Using Mobile Applications in the Language Learning Process

Apps like Duolingo demonstrate high efficiency in the process of learning languages. Here is a list of benefits of their use:

  • Access to learning anytime, anywhere;
  • Students can communicate with each other and ask questions to which they do not know the correct answer;
  • The opportunity to study for people with disabilities who cannot attend classes due to their health;
  • Pocket or tablet PCs and e-books are lighter and take up less space than files, paper, and textbooks;
  • Recognition using a stylus or touch screen becomes more visual than when using a keyboard and mouse;
  • Educational materials are easily distributed among users thanks to modern wireless technologies (WAP, GPRS, EDGE, 3G, 4G, LTE, Bluetooth, Wi-Fi).

Requirements for Language Learning Apps

The effectiveness of language learning apps usually depends on whether they meet the requirements:

  • Compactness. Mobile learning components should be short in duration, given that they are available in an environment where potential communication interruptions are likely;
  • High level of macro ergonomics. This implies high image and sound quality with small screen size, download speed, etc.;
  • Ubiquity and availability. A mobile learning application should be accessible anywhere, regardless of location. This will allow the student to study at any convenient time;
  • Access on demand. A mobile device should provide the student with on-demand access, maximizing the potential to deliver valuable content at the moment of need.

How to Make a Learning App Step-by-Step?

If you want to make your own language app, be sure that it is possible. The main thing is to follow the steps below:

  1. Decide on the idea of the program, its concept;
  2. Define basic functionality;
  3. Determine the basic distribution model;
  4. Work on UI/UX design;
  5. Create a detailed technical task;
  6. Work on creating the conceived idea;
  7. Test the functionality of the program;
  8. Release;
  9. Promote the product.

Conclusion

Although mobile applications do not replace traditional learning methods, they create a new environment and opportunities for it. Mobile learning tools have become an important educational tool that helps in language learning. Mobile learning promotes independent processing of material, development of communicative and creative abilities, and preparation for life in the conditions of the modern information society.

In addition, it solves the problem of individualization of training. A mobile device and language learning applications ??help to repeatedly repeat the material at a pace convenient for the student and control the extent of its assimilation. Create your own language app and help others master the language without any difficulties!

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How to Increase Cross-Team Collaboration in Your Web Development Projects

Web designers and developers have figured out that collaboration is critical to producing a great product. The designers have the visuals, and the developers have the skills to translate them into form and function. One team can’t complete a project without the other.

Bringing a successful product to fruition involves a lot of other people as well. There are team leaders, product developers, client services, and marketing, to name a few. It takes a village of diverse talent.

Remote and hybrid work arrangements, varying areas of expertise and job descriptions, and dramatically different roles make collaboration challenging. But if you fail the challenge, you’ll likely end up with a disjointed product that makes no sense. In other words, collaborate effectively or die.

Set yourself up for success by increasing collaboration within and across teams. Here’s how.

Reach Across the Aisle

There’s a lot of lip service paid in politics to “reaching across the aisle” to pass legislation. In reality, little of that is actually done, so little policy is actually made. It’s an unfortunate impasse that renders productivity impossible.

Companies can’t afford a lack of productivity just because of the people who need to achieve it happen to have different perspectives. In fact, it is precisely the differences in perspective, skill sets, talents, and experience that generate stellar products. The key is to find a way for unlike-minded team members to work together toward a shared goal.

How does that come about? It happens with effective cross-team collaboration. And that requires that members of every team speak and be heard by every other team from start to finish.

The communication and feedback loop required for collaboration benefits from tools that encourage it, like an intuitive project management solution. You’ll need one that accommodates remote and in-house employees, real-time meetings, and asynchronous work, dreamers, and doers.

Cross-team collaboration should empower everyone to participate, monitor progress, solve problems, and weigh in with their opinions. Everybody plays. Everybody wins.

Crush Cubicles and Squash Silos

Imagine an office where every individual is working in a cubicle on one piece of a project. The seclusion inhibits the exchange of ideas, brainstorming, and team problem-solving. Even with the most talented people inhabiting each of those cubicles, the end product would feel cobbled together.

In reality, those cubicles are more likely to be home offices and asynchronous work schedules. But the same analogy applies. There is a risk of performing work in a vacuum rather than across teams.

Project management software breaks down walls real and virtual, allowing teams to collaborate in real-time. But it’s just as important for teams to be using the same project management tool rather than multiple ones. Otherwise, there will be an accumulation of information, input, and data in silos.

Data silos are problematic if not downright dangerous. Over time, they can create competition rather than collaboration among teams clinging to their “secret” data. 

A single project collaboration tool will bring every team into the same space, no matter what each team’s role is. If you want teams to talk to one another and share information, walls and silos need to be eliminated. Using one project management tool will make silo demolition a breeze.

Learn New Languages

Teams tend to speak their own languages. The lingo, jargon, and acronyms used among developers are going to broadly differ from those used by the marketing team. Additionally, if the native national languages of various team members differ, you’ll need to find a way past that barrier.

To improve cross-team collaboration, every team needs to speak the language of every other team. Fluency isn’t a requirement, but a basic understanding is. And it’s up to teams and their members to be both students and teachers in creating a shared vocabulary.

The solution is to create a glossary everyone can reference quickly and discreetly if they feel left out of the conversation. Teams should know their APIs from their KPIs and their word count from their bandwidth. Definitions should be as plain-spoken as possible.

Non-native speakers struggle with idioms, like “beat around the bush” and “think outside the box.” Include such sayings in the glossary, and make sure the global employees include theirs as well. Rather than leaving anyone out of the conversation, everyone can learn a little something new.

For teams to collaborate, they must be able to communicate, pure and simple. No one should feel confused, overwhelmed, or clueless in the process. Project-speak should be universal.

Help Others Tech Themselves

Cross-team collaboration is also strengthened when capability differences are reduced, notably where technology is concerned. The ability of some teams to use tech comfortably and fearlessly will be far different than for other teams. Those who can easily catch on the need to stop long enough to assist and support those who can’t.

If you’re a web developer, joining that first Zoom meeting during lockdown was probably no big deal. But it might have been for employees accustomed to doing business with handshakes rather than keystrokes.

Tech-savvy teams need to resist the temptation to talk over or get exasperated with other teams when using technology. If you don’t, you’ll just get frustrated for the hold-up, and they’ll get frustrated because they feel incompetent.

The disparities are more challenging now that more teams are working remotely and with more technology than ever. Before, someone struggling with software could ask a coworker down the hall to help. Now there must be a different way to troubleshoot problems and teach those employees so they can be more independent.

Tech-ableism has no place in a collaborative workplace. Those who struggle need to feel comfortable asking for help. Those who can provide it need to do so with patience and without judgment.

Break It Down

Teams share the overarching goal for a project. However, each team’s role in achieving it will look quite different, involve vastly different timelines, and require unique resources. Those varying means to an end need to be broken down into manageable chunks.

Breaking down a project in this manner accomplishes two things. First, it makes the project seem less onerous than it might otherwise appear. Second, every team’s chunks are more approachable for them and more comprehensible to other teams.

Great cross-collaboration doesn’t require every team to know how to do every other team’s tasks. What it does require is for every team to have a working knowledge of what another team has to accomplish. Moreover, every team should understand the challenges other teams will need to address to get their part done.

For example, the marketing team needs to understand, in layperson’s terms, when a project entails more complex programming. If marketing knows that, the team can have realistic expectations for when the development team’s work will be done. That also means marketing can set realistic timelines for itself.

Solid collaboration demands good timing. To get it right within your own team and across them, every team needs to serve up bite-size pieces.

Increase Collaboration, Increase Success

Empowerment, understanding, total participation, and the free flow of ideas are hallmarks of collaboration. Encouraging those among members of the same team is challenging enough. Making collaboration happen across teams is even more so.

Leveling the project field despite the myriad differences between teams is the best way to remove all barriers to success. And no barriers mean every member of every team can pull in the same direction.

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Is Employee Ownership a Good Business Model for Web Development Businesses?

Web development is big business in 2022, as more and more businesses move away from the high street and onto the internet. These days, web developers are more in demand than ever before, and, as lucrative as this industry is, we’re going to look at whether it’s right for the increasingly popular employee ownership model.

When we look at employee ownership trusts explained, we see that it’s a model whereby ‘ownership’ of a business is distributed among its workforce. This is usually done through an employee benefit trust, which allows employees to collect shares in the company. They can do this either by buying them, earning them, or being gifted them as part of a reward program.

These schemes are increasingly popular with businesses in the UK, following the example of companies like John Lewis who have been using the model for almost a century. In fact, there are around 1,557 web development companies in the UK serving businesses across the country. So, does it work for web development businesses? In this article, we explore this question…

Why Do Businesses Choose Employee Ownership?

There are a number of benefits to the employee ownership model – most specifically the fact that, when employees own a part of the company they work for, they tend to be more invested in the business. Therefore, they are usually more productive.

The model also benefits the company in other ways, such as raising capital in order to invest or expand the business more quickly than would otherwise be possible. 

For employees, this model is extremely attractive as it removes the idea that they are working for somebody else as they own a piece of the business, however small that piece may be.

Is Employee Ownership Right for Web Development Companies?

Source: Pexels

In most cases, employees of web development companies work to either a remote or hybrid work model. These businesses tend to lend themselves perfectly to employee ownership for a number of reasons, including: 

Accountability

With remote and hybrid models, it can at times be difficult to keep staff motivated and to make sure that they are putting in the necessary work. Employee ownership can help here by adding a layer of accountability whereby employees understand that the harder they work, the more money the company makes and, subsequently, the more their shares will be worth.

Staff turnover

The very nature of web development jobs means that staff turnover can often be high, as employees are poached or tempted away by other businesses. Employee ownership helps with staff retention by making employees feel more invested in the company and, therefore, they are likely to stay for longer. 

2021 was the year of The Great Resignation – followed by 2022 which has become known for the ‘Quiet Quit’, whereby employees remain in their positions but put in just enough work to prevent them from being fired. All of this means that it’s becoming more and more challenging for employers to retain great, hardworking talent.

As employees become ever more demanding, business owners need to offer more than just a salary and an annual bonus. Employee ownership is proven to be seen as an extremely valuable benefit by UK employees. 

Future-proofing

When employees become partners, they tend to be more willing to give input to the company. This increased engagement can help to tap into different perspectives, as the employees work together to make the company stronger and better for the future. 

Tax

Source: Pexels

The UK government offers a number of tax benefits to companies who choose to move to employee ownership, and these include: 

  • Save As You Earn
  • Share Incentive Plan
  • Enterprise Management Incentives

These tax savings can be incredibly useful for small companies and can help them to more quickly scale their businesses.

Employee Ownership is a Win-Win for Web Development Companies

In many more traditional, old-school businesses, owners and stakeholders are often reluctant to change to new working models, simply because it’s something that they are not accustomed to. Businesses such as web development agencies, on the other hand, have the advantage of being younger, more modern companies that are more willing to embrace new ideas and ways of working. 

Changing to a different work model is something that should never be taken lightly. It’s fair to say that employee ownership is far from a ‘one size fits all’ solution. There are some industries that are simply not suited to such a model for various reasons – but web development isn’t one of them.

By their very nature, website development companies tend to be modern and forward-thinking, and this type of environment lends itself perfectly to the employee ownership model. 

Web development agencies also tend to employ young people who do not find traditional working models attractive, as older people perhaps would. Because of this, employee ownership appeals to the entrepreneurial nature of today’s talent. It also offers significant benefits for business owners and CEOs, making this a win-win solution for all concerned.

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